WHAT IS MEANT BY THE TERM ROLLED GOLD?
Although gold is probably the oldest metal to be worked by man, it has endured the test of time and secured its place amongst today's modern technology. Early metallurgists soon realized the exclusive qualities gold has to offer and have included it in many modern processes, for example, in the production of spectacle frames. Because gold is naturally a soft, malleable metal, in order to make spectacle frames it must be alloyed with other elements to strengthen it. Rolled Gold is a process that begins with a base metal which is then wrapped in a sleeve of raw gold material. This layer of 14 Kt Nickel free Gold is bonded by heat and pressure to the durable base alloy. A unique aspect of the rolled gold process is that the gold moves with the base metal as one uniform material. This process of working the material until it reaches the prescribed diameter makes it more durable. The practical advantage of rolled gold frames lies in the thickness of the gold surrounding the base metal. It is usually three to six times that found in gold plated frames. Therefore, there is unlikely to be any visible erosion of the gold within a normal lifespan. Another advantage is that they are easily repaired as they are unaffected by heat. The term gold filled is often used instead of rolled gold. Credit for the invention made about one hundred years ago must go to the jewelry industry.

WHY IS THE GOLD CONTENT OF MY SPECTACLE FRAMES SO IMPORTANT?
Gold's use extends beyond that of ornamentation and it is widely used in the production of spectacle frames due to its resistance to corrosion and allergic reaction.
HOW CAN I VERIFY THE GOLD CONTENT OF MY SAVILE ROW SPECTACLE FRAMES?
Each Savile Row frame is stamped on the inner area of the bridge piece with a verification mark "14KT RG". This symbol guarantees the gold content of your Savile Row frame.
STAYING IN VOGUE
Savile Row frames stay ahead of the competition because of the durability and long/lasting finish of our 14 Carat Rolled Gold. While other gold plated products may date and fade, your Savile Row frame creates an endless statement of quality and personal style. Never failing to turn heads, a Savile Row frame guarantees the wearer outstanding value, long term satisfaction and the timeless rewards of gold.
*Savile Row is a registered trademark of Algha Group Ltd.